Image.
Designing Effective Pictures.


Written by Michael Freeman.
Watson-Guptill Publications, New York, 1988. 192 pp., numerous color and b&w illustrations,, 9x9".

This is a guide book which stresses the fundamental principles of design in the preparation of photographs. "The eye seeks harmony, although this does not make it a rule of design. Denying the eye perfect balance can make a more interesting image, and help to manipulate a response the photographer wants. Ultimately good design is function. It begins with the photographer having a clear idea of the potential for a picture, and of what the effect of the image should be."--the author.

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